CASE STUDY
SISTAIN
As Creative Director for 2 years, I led and collaborated on design decisions across all platforms.
Banner film captured by Brandon Goodyear, telling the SISTAIN story.
A sustainable lifestyle brand building a more circular future by creating change in human behavior. SISTAIN exists to reduce the negative effects of consumerism by making living a sustainable life easier and more accessible to all.
Case study includes —
brand identity
web design + development in Squarespace
photoshoot direction
social media presence
e-commerce platform in Shopify
print collateral + packaging material
motion ads
in-person pop-up curation
SEASONAL RETAIL POP-UP:
MARKETPLACE AT GRAVITY
Marketplace at Gravity Summer 2022 Pop-Up. Designed the interior pop-up booth with furniture and accessory curation, material selection, product styling, and event coordination. Imagery by Sumner Howells.
WEB DESIGN AND DEVELOPMENT
Community web platform created in Squarespace with custom development. eCommerce platform created in Shopify for streamlined customer experience.
LIFESTYLE AND PRODUCT PHOTOGRAPHY
Imagery captured by Folchi Creative and styled by our team
BRAND ELEMENTS
Brand Guidelines and Investor Deck
Business Cards
Email Newsletter
Totes
Digital and Print Signage
Print Materials
Pop-Up Signage
Apparel
CAMPAIGNS AND PR
Featured In
Holiday imagery captured by Folchi Creative to use in holiday PR efforts
MOTION ADS
Video One — Brand Essence
Video Two — Sustainability Community
SOCIAL MEDIA AND CONTENT CREATION
Cover designs for weekly articles
Mixed with branded photography, typographic-based graphics are created to show statistics, promote brand articles and display quotes.
Typographic-based graphics for social media
