CASE STUDY
OLIVIA MUNIAK
Collaborating on details like layout, copy, imagery, product features, affiliate links and CTAs made this partnership with expert chef and event designer truly come to life. Created weekly email marketing newsletters to promote products and create brand awareness within Olivia Muniak’s community and beyond, as well as a holiday digital ad campaign to promote holiday sales on her custom ceramics line.
Case study includes —
brand identity for Substack: Lazy-Fancy
email marketing: design and development with Adobe and Klaviyo
social media: reel creation, copywriting assistance, content calendar support
holiday digital ad campaign
EMAIL MARKETING LAYOUT DETAILS
LAZY-FANCY SUBSTACK BRAND IDENTITY
Olivia and I collaborated to create a new visual identity for her Substack, Lazy-Fancy. A look that’s anything but lazy, we went bold with color and a vibe that’s truly one to stand out.